{"API Evangelist"}

The Levers, Dials, And Switches For Your Participation In The API Economy

I am playing with different ways of explaining the 100K view of how companies, and ultimately governments will participate in the API economy. As with APIs themselves, visualizing something like how an API platform can position itself in the emerging API economy, is very difficult to do—something that takes refinement, something I do by blogging, so here we go...

Much like developers are looking into the details of each API call, using API integration tools like RunScope and APITools, to better understand how their applications are consuming APIs, API providers need to understand all the moving parts involved with successfully executing an API strategy. To help me articulate to API providers, I try to break things down into small digestible modules that will help me demonstrate  how they all work in concert to orchestrate the delivery of digital resources inside and outside the firewall. 

On-Boarding - How you get consumers up and running with an API

Service Composition - How are API resources organized and made accessible to all groups of consumers

Partner - Verified and certified levels of relationships with API consumers

Legal - The legal definitions and protections for API consumers and providers

Communication - External and internal communication with API consumers and stakeholders

Support - What type of, and how much support is offered to API consumers

Resources - Code and content resources that help API consumers put resources to work

Updates - Regular updates around API operations

Stability - What is the overall stability of an API platform

All of these modules represent the levers, dials and switches you will use to define your participation in the API economy. How you position yourself in all of these areas, will define how your API will ultimately operate. API consumers will never use an API if they can't on-board efficiently, the price is too high or licensing to strict, while they will flourish in a more balanced, carefully planned configuration.

APIs aren't just about making data, content and digital resources available publicly. APIs are about optimizing access and consumption of these resources, encouraging access in ways that benefit owners and stakeholders. While there is no perfect configuration that will ensure success in all business sectors, there are some blueprints we can follow that set the right tone, and the levers, dials and switches listed above can be adjusted and tuned in real-time for optimal performance.